GIDEV – Real Estate Consulting and Development officially enters the market alongside the Integrated Real Estate Solution Model (IRSM), marking the beginning of its strategic orientation toward building an integrated ecosystem for consulting, developing, and operating real estate projects.
The grand opening of GIDEV's new headquarters and strategic orientation announcement brought together over 600 guests from various sectors across the real estate, financial, and distribution ecosystems, demonstrating strong market interest in a comprehensive project consulting and development model.
GIDEV Launches with an Orientation to Connect the Entire Real Estate Value Chain
Against the backdrop of an increasingly professionalized Vietnamese real estate market, the requirements for a project are no longer limited to product development or sales alone. From strategy, product positioning, branding, and finance to distribution systems and post-handover operational management, every stage directly impacts project value and performance.
Stemming from this reality, GIDEV was founded with the strategic orientation to become a real estate consulting and project development partner, accompanying developers throughout the entire process of planning, executing, and enhancing project value.
At the launch event, GIDEV also unveiled the Integrated Real Estate Solution Model (IRSM) – a proprietary model developed to integrate critical links within the real estate value chain into a unified strategic structure.
According to GIDEV's strategic direction, integrating resources and expertise from the earliest stages facilitates a closer alignment between development strategy, product, finance, marketing, sales, and operations.
Over 600 Guests Attend GIDEV's Launch Event
The headquarters opening ceremony at GI Building, 113 Trương Văn Bang, Cát Lái Ward, HCMC gathered over 600 guests, including representatives from corporations, developers, real estate development firms, financial institutions, and hundreds of distribution agencies nationwide.
The event witnessed the participation of prominent industry names such as Vingroup, Khải Hoàn Land, Charm Group, Erasland, Đạt Gia, Gotec Land, Kim Oanh Group, alongside numerous active partners within the real estate ecosystem.
This serves as an essential foundation for GIDEV to connect and expand strategic partnerships with developers, financial institutions, distribution networks, and service partners, progressively perfecting an ecosystem that will accompany real estate projects in the future.
Portfolio of 14 Projects with Over 17,000 Units Slated for Implementation
According to information disclosed by GIDEV at the event, during its first year of operation, the company is preparing to roll out a portfolio of 14 projects with more than 17,000 units, concentrated in major markets including HCMC, Đà Nẵng, Lâm Đồng, and Đồng Nai.
The total projected gross sales value of this portfolio was announced at approximately VND 90,000 billion.
Leveraging the expansive distribution network attending the event, GIDEV aims to build a broad-reaching sales network while seamlessly aligning distribution resources with product strategies and specific development plans for each project.
For distribution agencies, GIDEV's partnership model focuses on delivering comprehensive insights into products, market strategies, and commercial policies, thereby empowering sales execution and client care.
Mr. Trần Trường Sơn – The Experienced Force Behind GIDEV
GIDEV was founded by Mr. Trần Trường Sơn alongside a leadership team possessing extensive experience in real estate development, commercial strategy, and distribution.
Throughout his career, Mr. Trần Trường Sơn has actively contributed to the execution of landmark large-scale developments across the country, such as Vinhomes Central Park, Vinhomes Golden River, Vinhomes Grand Park, Grand World Phú Quốc, Vincom Royal Park, The Rivus, Lumiere Boulevard, Masteri Central Point, and The Privé.
Practical expertise gleaned from mega-scale developments provides a vital foundation for the GIDEV team to pioneer a new approach in project consulting and development.
According to Mr. Trần Trường Sơn, in this new era of the real estate market, a project must be viewed as an interconnected ecosystem, where development strategy, product, branding, distribution, and operations are planned synchronously right from the outset.
This philosophy also underpins the creation of the IRSM model, which aims to integrate vital capabilities rather than executing fragmented components independently.
IRSM – GIDEV's Integrated Real Estate Model
The Integrated Real Estate Solution Model (IRSM) is introduced by GIDEV as a comprehensive approach designed to align and optimize essential factors throughout a real estate project's lifecycle.
The model focuses on four key strategic solution pillars:
1. Strategic Consulting and Product Enhancement
GIDEV participates from initial research, strategic planning, and project positioning through to advising on market-driven product development tailored to target customer demands.
The objective is to establish seamless alignment among project development direction, product value, and commercial strategy.
2. Partner Ecosystem Development
Through the GI Certified Partners network, GIDEV connects leading partners across key sectors including F&B, retail, education, healthcare, and property management services.
This ecosystem is structured to integrate well-matched amenities and services into projects, elevating living experiences for residents and customers.
3. Financial and Banking Solutions
Another key pillar of IRSM is bridging projects with commercial banks and innovative financial solutions.
Notably, Realbank by GIDEV was introduced as a collaborative platform bridging real estate with banking and financial solutions, supporting both developers and homebuyers throughout project execution and transactions.
4. Post-Handover Consulting and Property Management
GIDEV has developed specialized management and operations brands, Opuséa and Nobilis, catering to residential, commercial office, and hospitality assets.
Integrating property operations directly into the project development value chain enables GIDEV to extend its active role from the planning and sales phases well into post-handover operations.
From Project Development Consulting to a Lifelong Strategic Partner
One of GIDEV's primary orientations is building long-term, comprehensive partnerships with developers rather than engaging merely in isolated stages.
Through IRSM, GIDEV unifies strategy – product – finance – marketing – sales – partner ecosystem – operations into a coherent structure.
This approach emphasizes creating synchronization among all project stakeholders, including developers, advisors, distribution networks, service partners, and end-users.
Thereby, GIDEV envisions building an ecosystem where each stakeholder leverages core professional competencies while collectively maximizing project value.
GIDEV: Driving Toward an Integrated Real Estate Ecosystem
The launch of GIDEV comes at a time when the Vietnamese real estate industry is undergoing significant shifts regarding development standards, customer expectations, and market approaches.
In this dynamic context, GIDEV positions itself as a real estate consulting and project development firm, anchored by deep expertise in strategic planning, product development, ecosystem integration, and sales management.
“We believe that the future of real estate belongs to integrated development models where strategy, product, and sales distribution are closely linked. GIDEV was built to spearhead that trend,” Mr. Trần Trường Sơn shared.
Empowered by an experienced team, an extensive partner network, and a robust pipeline of upcoming projects, GIDEV is committed to progressively establishing an integrated real estate consulting and development ecosystem, accompanying developers, distribution partners, service providers, and clients throughout the entire project lifecycle.